The Amazonian plant Urucum (bixa Orellana) maintains the skin’s beauty by helping it to get a quick, healthy and even tan. It prevents stains and wrinkles forming and keeps the skin hydrated.
Urucum increases the body’s defences and improves vision quality. Urucum has a high concentration of beta-carotene (300 times that of the carrot), antioxidants and lutein.
Beauty for the skin
The carotenoid norbixin that is present in Urucum protects the epithelial cells against oxidation, induced by UV rays. Bixin, norbixin and vitamin A protect against lipid peroxidation of the cell membrane, preventing cellular aging and degeneration.
Because it has an orange colouring, Urucum forms a natural light filter that prevents the penetration of UV rays into the skin. Urucum contains lutein. Lutein stimulates melanin synthesis achieving a beautiful tan quickly and with less time exposed to the sun.
Beta-carotene is converted to vitamin A. Vitamin A is very important for the skin and inhibits skin hyperkeratinisation and also participates in the synthesis of collagen to get smooth, firm skin. Vitamin A stimulates the mucus-secreting cells and mucoproteins ensuring well-hydrated skin and mucous membranes.
Urucum: Strengthens the immune system
Urucum has a direct action on the maintenance of digestive, respiratory and genitourinary mucosa.
Urucum stimulates the growth of mucus-secreting cells in epithelial tissue and increases mucoprotein synthesis, forming a protective and healing film at the digestive, respiratory and genitourinary mucosa level, which increases resistance to possible infections.
Furthermore, Urucum contains bixin (a red pigment) that regulates the production of IgM immunoglobulins that are responsible for acting against antigens, or foreign bodies, that enter the body.
Protects and improves vision
Because it contains beta-carotene, lutein and zeaxanthin, Urucum has a powerful antioxidant effect on the eye’s macula, preventing macular degeneration.
It can be given as an adjuvant to prevent and treat cataracts.
Due to its orange coloration it acts as a light filter that minimizes the degenerative effects that can be produced by the penetration of solar rays.
Upon stimulating the growth of mucus-secreting cells in epithelial tissue and increasing the synthesis rate of mucoproteins, dryness of the ocular mucous can be prevented.
A product containing capsules of pure powder of the Bixa Orellana (Urucum) seed is, for example, Dieu Soleil.
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